The "Life's Good on Campus" campaign is comprised of 4 different challenges: Show Your Spirit, Game Face, Sing-A-Long and Rivals. Last week's challenge was Show Your Spirit, so I made sure to visit campus parties and Starter's to capture all of Lehigh Men's Basketball's game day excitement! The other CBS College Campus Rep from Lehigh is Jack, a senior marketing major. He and I have been in contact frequently throughout the campaign to coordinate opportunities to shoot pictures and footage, send in our promotional plans and weekly reviews to our marketing coordinator.
Last Thursday night marked the big game...Lehigh vs. the number one seed Kansas! I began the night at Starter's at the Riverport to capture great game day environment. The place was packed and was going crazy when Lehigh went on a run right off the bat! There were cheers for all members of the Lehigh team everytime there was a close-up of them on-screen. The atmosphere was great and I used my digital camera and handheld Kodak Zi8 to record the cheers and boos as the game was playing.
Check out
Thursday, March 25, 2010
Sunday, March 21, 2010
More LG!
At the tail end of spring break, I took plenty of pictures and video from both the men's and women's Patriot League Championships for upload onto http://lgcollegesports.com/#/menu. Lehigh students have been very enthusiastic with showing their school spirit!
LG College Sports
Over spring break, I found out that I got a job with LG and CBS College Sports. I will be using viral marketing to spread the word about the new website that LG is launching within the next few weeks. This website will be highlighting March Madness on college campuses across the country. I was so excited to get the job because I am a HUGE fan of the basketball teams here at Lehigh and have been working on using Twitter, Facebook and blogs throughout the semester.
Monday, March 1, 2010
Bethlehem Residents on the Rise in PPL Bill Cost
Debbie and I gathered interview footage from four different people: Lehigh student and South Bethlehem resident Claire Horn, Bethlehem residents Stacey Blue and Jesus Gonzalez and business owner Tony Silvoy. All four interviewees were pretty upset about the sharp rise in cost on their monthly bills--Jesus even switched his electricity supplier!
Putting together the footage was not too hard. Debbie took plenty of B roll, and we even incorporated an image of PPL's logo, like we learned in class last week, to play during Debbie's voice over. The entire movie making process is starting to become second nature. I'm glad that cutting, adding titles and voice overs and just general editing is finally getting easier! Check out the final product.
Putting together the footage was not too hard. Debbie took plenty of B roll, and we even incorporated an image of PPL's logo, like we learned in class last week, to play during Debbie's voice over. The entire movie making process is starting to become second nature. I'm glad that cutting, adding titles and voice overs and just general editing is finally getting easier! Check out the final product.
Wednesday, February 24, 2010
More Work!
This morning, I went into the Lehigh sports broadcasting office to make small changes to the softball preview and to edit and upload the baseball preview. Again, after over 3 hours of work, both were ready to upload! The entire process is becoming easier, but there are still some things that I confuse me. The conversion to .avi and .wmv files can sometimes be tricky, but I know I'll have it all together soon! I have learned a lot and still have a long way to go...Check out the final products!
First Ever Preview on Lehighsports.com
I've worked very hard this week on season previews for baseball and softball. Monday night I spent several hours over on Goodman Campus, filming, interviewing and gathering some B roll to add to my video. I even braved the sleet and snow to talk to a few of the softball players under the lights of Ulrich Field!
On-site reporting is tough because you are always on someone else's schedule. I was hoping to be able to interview softball players at the end of their practice and then interview baseball players at the beginning of their practice, but the two ended up overlapping. Classmate Kenny Burgess came along with me to help film the openings, closings, interviews and B roll. Softball's practice ran a little later than expected, so I missed my opportunity to talk to the baseball players before practice. Instead of sitting there for the entire baseball practice, I dropped Kenny off at home so that he could study for a test and then went back over to catch the players and head coach on their way out of practice.
I got there at around 8 and didn't end up leaving until 9:15. In total, I probably spent about 3 hours at the practices. But the work didn't stop there!
The next morning, I went in to begin the editing process on Adobe Premiere, a program completely different from Windows Media Maker in its complexity. After over 3 hours of work, I edited and uploaded the 2010 softball preview to the web, so that my supervisor could look over it before publication.
On-site reporting is tough because you are always on someone else's schedule. I was hoping to be able to interview softball players at the end of their practice and then interview baseball players at the beginning of their practice, but the two ended up overlapping. Classmate Kenny Burgess came along with me to help film the openings, closings, interviews and B roll. Softball's practice ran a little later than expected, so I missed my opportunity to talk to the baseball players before practice. Instead of sitting there for the entire baseball practice, I dropped Kenny off at home so that he could study for a test and then went back over to catch the players and head coach on their way out of practice.
I got there at around 8 and didn't end up leaving until 9:15. In total, I probably spent about 3 hours at the practices. But the work didn't stop there!
The next morning, I went in to begin the editing process on Adobe Premiere, a program completely different from Windows Media Maker in its complexity. After over 3 hours of work, I edited and uploaded the 2010 softball preview to the web, so that my supervisor could look over it before publication.
Sunday, February 21, 2010
Wow...that was a close one!
Debbie and I spent a lot of time putting our clips together for our latest lab assignment on Friday. After about 2 hours of work, we were saving the video when the screen froze! Shocked, we just sat there hoping that we didn't lose hours worth of editing (Hey, after my experience in the DMC, it would happen this week. Right?). After waiting a few seconds, panicking, waiting a few more seconds and then panicking some more, we were somehow able to reopen Windows Movie Maker and view the movie! I don't know what happened, how it happened or why...but all I know is that I am so thankful that we didn't lose all that we had worked on! Check out the final product!
Subscribe to:
Posts (Atom)
